From conducting and analysing my research I have found that my target audience is females between the age 16-26. However this doesn't mean that males and females of other ages won't watch he film too. The romance/drama genre is aimed towards a niche audience however the storyline of my film is one which everyone can enjoy and understand. My target audience stretches to people in their mid twenties because of themes of mental health that I will be covering. This element could also draw in a much older audience to enhance the amount of people that view the film and in turn this will increase my revenue.
Below is an example of a typical audience member:
Name: Olivia Sprouting
Age: 18
Occupation: Student
Favourite film genre: Romance/Drama
Favourite music genre: Pop
Olivia is an 18 year old student at St Johns sixth form. She studies Maths, further Maths, Art and History. She enjoys watching films and is always taking trips to the cinema with her family and friends to watch new upcoming releases. She spends a lot of time on the internet and loves researching current affairs. When she's at home she spends lots of time doing art work and loves painting. She has a vast collection of romance and rom com DVDs and is always looking for great new films which she watches on either Netflix, online downloads, box office or sky movies.
I think that Olivia fits the target audience for our film as she's the type of girl who would love a tragic love story and would love to learn something new from watching a film about a mental illness. I also know from my research that she has watched most of the films I have taken influence from and really enjoyed them and the actors they choose to use.
I think that Olivia fits the target audience for our film as she's the type of girl who would love a tragic love story and would love to learn something new from watching a film about a mental illness. I also know from my research that she has watched most of the films I have taken influence from and really enjoyed them and the actors they choose to use.
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